blogs.conchango.com

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• 404
• ad agencies
• behaviour
• brand experience
• bringsome.com
• bruce nussbaum
• cassette tape
• conchango
• copywriting
• creative
• customer service
• digital media
• Hobsbawm
• IDEO
• Kathryn Hughes
• legal
• moo.com
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• retail
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• The Guardian
• thoughtless acts
• user experience

• Proud moment: my very first 404 page goes live!

  After over a decade of dreaming up content and writing for websites, it's incredible that it was only yesterday that a website went live with a 404 page that I'd helped bring to life. Why do so few companies make an effort to help those who get lost on Read More... Posted 07 March 2008 21:40 by tayler.cresswell | 2 Comments Filed under: customer experience, user experience, copywriting, conchango, 404, legal, privacy policy, privacy

• Designing meaningful experiences

  In all the work I'm doing at the moment, the most important factor is looking at how people behave. The seemingly insignificant things that people (and brands, for that matter) do can give us incredible insights into our audiences or our customers Read More... Posted 24 February 2008 20:21 by tayler.cresswell | 0 Comments Filed under: customer experience, brand experience, user experience, IDEO, thoughtless acts, creative, TED talk, behaviour

• Moo.com's bad day elicits great sympathy

  Moo.com had a bad day recently – and blogged about it. It’s currently showing on their homepage, titled: Blimey. a non-happy day at MOO . The replies are 99% positive and supportive. One says: " Wow, poor Moo guys. Enjoy the pizza, you Read More... Posted 05 December 2007 11:12 by tayler.cresswell | 1 Comments Filed under: customer experience, retail, moo.com, customer service

• Undigital digital

  Richard Wand just sent this lovely site around - Make a Mixa . It's where you can create and buy your very own "1GB Flash USB drive housed inside a cassette tape shell." I love the tagline: "undigital your digital". Our nostalgic, Read More... Posted 30 October 2007 13:11 by tayler.cresswell | 0 Comments Filed under: customer experience, retail, creative, copywriting, cassette tape, digital media

• All's not right with the world

  Having recently worked at a Big Ad Agency, I recognised more than a few truths in Bruce Nussbaum 's article: ' Are Big Ad Agencies So Clueless That Corporations Should Avoid Them? ', in Business Week magazine last week. He says: "Mainstream Read More... Posted 30 July 2007 11:48 by tayler.cresswell | 0 Comments Filed under: customer experience, social networking, user experience, bruce nussbaum, IDEO, thoughtless acts, ad agencies

• Retail therapy anyone?

  Not sure I entirely agree with Kathryn Hughes' hotly debated article in The Guardian this week: Shopping is the spirit of the silk route, not the online rut . It cites some strangely elusive research that Americans are falling out of love with online Read More... Posted 25 July 2007 10:45 by tayler.cresswell | 0 Comments Filed under: customer experience, retail, brand experience, The Guardian, Kathryn Hughes

• The next big thing?

  bringsome.com is a lovely idea. It challenges the traditional retail model - and fits perfectly into the YouTube / facebook / flickr concept, bringing people together for free with the hope of rich rewards for their founders later. It belongs firmly in Read More... Posted 17 July 2007 22:17 by tayler.cresswell | 0 Comments Filed under: customer experience, bringsome.com, second life, social networking, Hobsbawm