blogs.conchango.com

I hear a lot of people justifying, prioritising or rejecting site features based upon the user and their needs. This is not surprising considering that the user is the cornerstone of the UCD process. However, I suggest that we should stop thinking about the user and start thinking about roles such as Readers, Producers, Viewers, Browsers, Shoppers ...

I’ve recently been involved in an enterprise wide program in California for a global energy company. Among our activities User Experience has been a key facilitator in the client-conchango team and early on I spent time focussing on the process needed to successfully integrate a User Experience team within a large scale Agile project. ...