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The
checkout process is always the prime suspect in the case of the retailer vs.
high abandonment rates.
A
high abandonment rate is an unecessary evil.
For many etailers the percentage of people that add an item to their
basket but drop out before completing the purchase sits somewhere between 50
and 70 percent. In simple ...
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The report on the top 50 UK retailers customer services proposition is still in progress. By progress I mean that all the criteria for evaluating their proposition has been recorded and I now need to review the findings to make some sense of it.
In the meantime as a light aperitif here's a preamble around the all-important Customer ...
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(Quote from Richard Hamming an American Mathematician and the founder and president of the Association for Computing Machinery)
As an Experience Planner at Conchango an important part of my job is gathering insight, adding value to business by finding what has escaped the sight of others.
Insight is a favourite word of mine and one that is often ...
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Today is day 1 of the Retail Week Conference 2008. I arrived in time for the breakfast briefing, sporting a Conchango t-shirt. My trim figure barely made a dent in the XL Conchango t-shirt leaving plenty of room for a couple of colleagues to squeeze
in. After a much-needed caffeine injection and over-indulgence in
fresh croissants I ...
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The 404 error is the most notorious of all status codes.
Four-oh-Four has hit the mainstream, becoming part of our Internet
vocabulary and even infiltrating our everyday language. It’s so popular that
this status code has abandoned its mates (401, 403...) for international
stardom, with galleries, forums and Facebook groups hosting ...
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After over a decade of dreaming up content and writing for websites, it's incredible that it was only yesterday that a website went live with a 404 page that I'd helped bring to life. Why do so few companies make an effort to help those who get lost on their websites? Or make them feel bad when they do?
In a similar vein, you might also want to ...
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