blogs.conchango.com

We've been saying for a while now that we've been observing behaviours in users of digital media where they are not consuming digital media alone, but retaining a continuous partial attention (or here) of multiple media at the same time. In the very young, this can extend to 4 or 5 things at a time - mobile phone, instant messenger, web and TV or ...

I saw a slogan on the side of a bus the other day: "Swap laptops for flip-flops" This is the latest in a long line of media and advertising that suggests that the computer is a part of our work lives, and that generally we should loathe it. Also that it is never part of our leisure lives; something we might actually enjoy ...

Now, THIS is what Second Life is really about - a Second Life entrepeneur making Second Life money in Second Life with Second Life materials and Second Life skills, and then turning that into a real world living. You can forget about AKQA setting up an office, or PA Consulting, or Sun and Dell holding press conferences in Second Life. That is ...

 A colleague sent this recently to our internal Web 2.0 group: Chevy prepared core materials then invited web users to build the ultimate ad from them. 30,000 entries. All rubbish or seriously off brand apparently! :) http://wired.com/wired/archive/14.12/tahoe.html The inference was that this was backfiring for Chevy - with examples of ...