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My good pal Steve Clayton posted tonight about my session at MIX and referenced an audience member, who was indeed from Otto, the company who own the Oli brand. Yes, he said that the LookBook functionality we invented and then built for them has double the conversion rate from a standard non-LookBook user on the website.
And I agree with ...
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A quickie to let you know that my MIX08 session has a time, date and place. The full Facebook event is here:
http://www.facebook.com/event.php?eid=9215037357 - do go join up. It's always slightly encouraging, not to say scary, to see people who actually might turn up!
Or for you FB resisters: March 6th, 4.15pm, Delfino 4005, The Venetian ...
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