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  • Live Services - Social Search - Collaborative research

    Something really cool today from the Windows Live Services team. Using the Live Messenger services, and the Live Search services to create 'social search' - or in my book, a nice way of being able to share online research with someone - or a group. The announcement from Angus ...
    Posted to Ergo (Weblog) by Paul.Dawson on February 29, 2008
  • Advertisers - Do you not understand? Are you not watching society? At all?

    I saw a slogan on the side of a bus the other day: "Swap laptops for flip-flops" This is the latest in a long line of media and advertising that suggests that the computer is a part of our work lives, and that generally we should loathe it. Also that it is never part of our leisure lives; something we might actually enjoy ...
    Posted to Ergo (Weblog) by Paul.Dawson on August 9, 2007
  • Virgin America gets it...

    Here's a good example of a marketing team that understand how the internet works, and are using the tools effectively, without simply 'jumping on the bandwagon'. Virgin America is a new domestic US airline, under the Virgin brand. Initially, they found it hard to get government approval to fly, partly because of the involvement of a ...
    Posted to Ergo (Weblog) by Paul.Dawson on April 29, 2007
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