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All Tags » User Experience » retail » trust » ecommerce
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The
checkout process is always the prime suspect in the case of the retailer vs.
high abandonment rates.
A
high abandonment rate is an unecessary evil.
For many etailers the percentage of people that add an item to their
basket but drop out before completing the purchase sits somewhere between 50
and 70 percent. In simple ...
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The report on the top 50 UK retailers customer services proposition is still in progress. By progress I mean that all the criteria for evaluating their proposition has been recorded and I now need to review the findings to make some sense of it.
In the meantime as a light aperitif here's a preamble around the all-important Customer ...
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Momentum is building for self-service technologies in the real world. Consumers are adopting these self-service interactions
and interacting less with in-store customer services. Online it's a different story as online
shoppers want someone to talk to.
In
Future Now's 2007 Retail Customer Experience Survey, they recommend ...
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A web site I once worked on has recently received a trust overhaul
and is now lit up like a Christmas tree with all manner of sparkling
trust-builders. Whilst the client must be applauded for their endeavour to reassure
their customers and engender trust in their online store, simply littering their web site
with a generous dollop of ...
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