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The report on the top 50 UK retailers customer services proposition is still in progress. By progress I mean that all the criteria for evaluating their proposition has been recorded and I now need to review the findings to make some sense of it.
In the meantime as a light aperitif here's a preamble around the all-important Customer ...
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According
to a new report by the Get Safe Online Campaign, one in ten online shoppers has
been the victim of online fraud, each losing an average of £875. Read the full report at http://www.getsafeonline.org/
We live in
a shredding culture where we are continuously being warned of online fraud and ...
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Poor online
experiences impact conversion rates. The
conversion rate is a measure of the number of visitors who make a purchase
directly as a percentage of total visitors. Clients generally regard this as
the most important measurable metric so a common question I get asked is what are my top recommendations for
rejuvenating flagging ...
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In a recent Design Review a client
remarked that Search functionality should be positioned on the right hand side. Their reasoning is that this is what other
ecommerce sites do.
Search will succeed on either side
providing the page is well-designed, so this remark gave me an interesting insight
in to the ...
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