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All Tags » Customer Experi... » retail » usability » conversion rate
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I walked in to an electrical store this weekend to purchase a Cambridge Audio
Azur Receiver but couldn’t find what I was looking for. There were no sales staff around whatsoever to
ask whether they had the item in stock, although a sign read ‘leave us a
message and we will try to get back to you within 48 hours’.
Sounds strange! ...
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Poor online
experiences impact conversion rates. The
conversion rate is a measure of the number of visitors who make a purchase
directly as a percentage of total visitors. Clients generally regard this as
the most important measurable metric so a common question I get asked is what are my top recommendations for
rejuvenating flagging ...
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