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All Tags » Customer Experi... » Usability
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I walked in to an electrical store this weekend to purchase a Cambridge Audio
Azur Receiver but couldn’t find what I was looking for. There were no sales staff around whatsoever to
ask whether they had the item in stock, although a sign read ‘leave us a
message and we will try to get back to you within 48 hours’.
Sounds strange! ...
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Am I one of the rare breed of eBay virgins who has resisted the
allure of this auction site for over a decade?
If so, the clan is one man less as I was deflowered this weekend after
years of resistance. I finally succumbed
to the charm of eBay as a seller tempted me with a delicious and extremely rare
compilation CD (limited to ...
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According
to a new report by the Get Safe Online Campaign, one in ten online shoppers has
been the victim of online fraud, each losing an average of £875. Read the full report at http://www.getsafeonline.org/
We live in
a shredding culture where we are continuously being warned of online fraud and ...
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Poor online
experiences impact conversion rates. The
conversion rate is a measure of the number of visitors who make a purchase
directly as a percentage of total visitors. Clients generally regard this as
the most important measurable metric so a common question I get asked is what are my top recommendations for
rejuvenating flagging ...
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In a recent Design Review a client
remarked that Search functionality should be positioned on the right hand side. Their reasoning is that this is what other
ecommerce sites do.
Search will succeed on either side
providing the page is well-designed, so this remark gave me an interesting insight
in to the ...
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According
to a recent report men tend to fixate on areas of private anatomy. And I’m afraid
it doesn’t end there. We male crotch
watchers even stare at the crotches of animals!
Eye Tracking measures eye movements and reveals patterns by determining where users
are looking. The Poynter Institute sum
it ...
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