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• High Street 2.0 - Part 3 - How do we get there?

  Part 3 of the High Street 2.0 discussion, outlining ideas that retailers could consider if they want to create the next generation high street shopping experience where their consumers can enjoy the benefits of online shopping instore, and which will allow them to compete against online bargains and specialist pure-plays. Read More... Posted 27 April 2007 17:16 by Rizwan.Tayabali | 1 Comments Filed under: Branding, Virtual High Street, Retail, High Street 2.0, Customer Experience, Strategy, Multi-Channel

• High Street 2.0?? Part 1 - The drivers - Why we browse offline and buy online

  Post Summary: Part 1 of a discussion around the next generation "High Street 2.0" concept, and the drivers that are likely to lead us there. In my last post on The Virtual High Street , I mentioned that depending on what I'm shopping for, like many users Read More... Posted 20 April 2007 15:25 by Rizwan.Tayabali | 3 Comments Filed under: Branding, User Experience, Virtual High Street, Retail, High Street 2.0, Customer Experience, Multi-Channel

• The Virtual High Street

  The Web 2.0 buzzword it seems is now passé. Old news. We need something new. Some fresh piece of jargon to keep people on their toes; to keep us ahead of the pack. With high street brands slowly (very slowly) and finally looking to leverage online Read More... Posted 31 March 2007 16:31 by Rizwan.Tayabali | 1 Comments Filed under: Branding, User Experience, Virtual High Street, Retail, High Street 2.0, Customer Experience, Multi-Channel