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Paul Dawson
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Member since
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16/06/2005 14:57:05
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Last visited
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08/05/2008 15:31:37
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London
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Paul Dawson
Head of Interactive Media, Conchango
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About Paul Dawson
I started working in 'new media' when it was... around 1996, doing websites for people like DHL and Cellnet (remember them?) as well as CD-Roms for people like Doring Kindersley.
I joined Conchango in 1999 because I was fed up with the conflicts and overlaps between the companies that we tended to partner with to deliver these things. Usually it was a tech company and a marketing agency. Neither had the user's needs in mind, and both were trying hard to take business away from each other.. so at Conchango I saw the opportunity to create an integrated team, who as a result of all being on the same side, and following good user centred design process, delivered better stuff for both our clients and their customers. So we built an interactive media team who do design, branding and user experience, and in 2006 were rated best in Europe at this by Forrester Research. Which was nice!
Now I spend a lot of time evangelising to customers and at conferences, about what Conchango do in the field of Customer and Brand Experience, as well as still working for real clients on real projects!
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