I read with some dismay and anger that MSN Music UK - is to stop supporting the WMDRM from 31st August 2008. Which means that after this time users will not be able to relicence THEIR music that they purchased!!!
No wonder it's so hard for people like me to evangelise to others about the world of digital media when short sightedness companies like Microsoft force DRM on us then - drop the consumer like a stone!!
So what was Rob Bennett's (MSN Entertainment and Video Services General Manager) statement??
MSN Entertainment and Video Services general manager Rob Bennett sent out an e-mail this afternoon to customers, advising them to make any and all authorizations or deauthorizations before August 31.
"As of August 31, 2008, we will no longer be able to support the retrieval of license keys for the songs you purchased from MSN Music or the authorization of additional computers," reads the statement "You will need to obtain a license key for each of your songs downloaded from MSN Music on any new computer, and you must do so before August 31, 2008. If you attempt to transfer your songs to additional computers after August 31, 2008, those songs will not successfully play."
Game over Microsoft - the consumer has spoken - they want MP3 for music and NOT DRM - and definitely not WMA - but not to worry all MSN Music UK customers - I have a plan that Microsoft should have thought of before issuing this statement....
Watch this space....