Sometimes it is the little stuff that makes for a memorable user experience beyond the accepted view of what constitutes a ‘user journey’ or a ‘transaction process’ for example. Recently a colleague sent round an email explaining about the great experience she had received using a US clothing retail site. Yes she could browse for clothes, select a size, order and pay and was delighted when the item promptly arrived but it was the ‘other stuff’ that contributed greatly to the whole experience and made it so memorable for her, such as live chat help and a personalised, friendly confirmation email.
Then, I read Jamie Thompson's 'Conchango Blogging on the Upturn' about 'things we are good at' in Conchango in terms of technical capabilities, user experience, BI and all the other work-type stuff that fit neatly into a blogging tag cloud. Putting the two together got me thinking about what makes a good ’organisational’ experience which often extends beyond core capabilities into the ‘other stuff’ - the stuff that doesn’t necessarily fit in a pitch document but yet is an inherent part of the ‘experience’ of working within an organization.
Now I've passed the one year on stage at the company, and without trying to sound like an enthusiastic recruitment ad, I thought I'd write an alternative 'things we are good at' that have influenced my own ‘organisational experience’ here.
· Making company updates entertaining
· Getting good, interesting people…and keeping them!
· Not being reliant on employment agencies
· Creativity
· BLOGGING! (OK, well, we are improving)
· Providing lots of fruit and the odd cake now and again
· Not feeling like an anonymous ‘corporate’
· A flat hierarchy (is that an oxymoron?)
· Willingness to try new things
· Developing and running the Consultancy Skills training course (if you haven't gone on it yet, book yourself on it)
· Evangelising about Agile and applying it (someone I met recently on an external training course had heard of Conchango with reference to Agile – what surprised me though was that they were from Brazil)
· Creating great relationships with industry analysts (thanks Forrester)
· Diluting the distinction between skill sets in teams
· Free physio sessions
· Variety - type of work, project teams and people
· Using IM
· Resisting the temptation to reply to all in emails;)
· Raising money (cycle ride, 3 peaks and more)
· Getting everyone's photo on the Intranet so you can see who everyone is
Of course, everyone will have their own list of 'stuff we are good at' based on their personal ‘Conchango experience’ - if they didn't then that would be missing the point about what makes an organisation such a dynamic and experiential entity - a collection of a variety of individuals doing a variety of work in a variety of ways.